{"id":2951,"date":"2021-05-14T18:36:30","date_gmt":"2021-05-14T18:36:30","guid":{"rendered":"https:\/\/epica-agency.com\/es\/video\/ms\/?p=2951"},"modified":"2021-05-14T18:37:50","modified_gmt":"2021-05-14T18:37:50","slug":"anders-media-inc","status":"publish","type":"post","link":"https:\/\/epica-agency.com\/es\/video\/ms\/anders-media-inc\/","title":{"rendered":"Anders Media Inc."},"content":{"rendered":"\t\t
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Anders Media Inc.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Social Media Videos
Video Ads
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Objetivo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Trabajamos junto a Anders Media Inc para crear contenidos in\u00e9ditos, divertidos e incluso virales para promocionar en redes sociales la serie televisiva de comedia musical Kally\u2019s Mashup coproducida por Nickelodeon Latinoam\u00e9rica, 360 Powwow con m\u00fasica editada y distribuida por Sony Music y distribuida por Netflix.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Video Ads<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Social Media Videos (Sing Along<\/i>)<\/span><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Social Media Videos (#EsUnMashup)<\/span><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Social Media Videos (A capela)\n<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tLos desaf\u00edos<\/span><\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Kally\u2019s Mashup es una coproducci\u00f3n argentina y mexicana de Nickelodeon Latinoam\u00e9rica, 360 Powwow, Sony Music y Anders Media Inc y por supuesto coordinar nuestro trabajo junto a tantas partes interesadas fue todo un desaf\u00edo. <\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Cont\u00e1bamos con muy poco tiempo de rodaje y ten\u00edamos much\u00edsimos contenidos para producir para varios meses. El talento de Kally\u2019s Mashup se encontraba dividido entre M\u00e9xico, Argentina y otros pa\u00edses, as\u00ed que trabajamos para adaptarnos a su disponibilidad. <\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\n\t\t\t\t\t\t\t\t\tEl proceso<\/span><\/span>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Creamos una estrategia para generar awareness sobre Kally\u2019s Mashup, derivar tr\u00e1fico a las redes sociales oficiales, generar engagement en ellas y conectar con la audiencia de j\u00f3venes y adolescentes. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Hicimos una propuesta de comunicaci\u00f3n que inclu\u00eda acciones con los talentos, con el p\u00fablico y junto a Sony Music como Instagram Lives, sorteos, <\/span>meet & greets<\/span><\/i>, tutoriales de las coreograf\u00edas de la serie y mucho m\u00e1s. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Como los talentos se encontraban en diferentes pa\u00edses, ten\u00edamos que asegurarnos de aprovechar cada segundo de rodaje y para lograrlo hicimos un plan de rodaje con precisi\u00f3n milim\u00e9trica. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Creamos una enorme variedad de contenidos entre Social Media Videos y Video Ads con el objetivo de <\/span>awareness <\/span><\/i>y tr\u00e1fico: desde <\/span>sing alongs<\/span><\/i> y entrevistas hasta versiones a capela de las canciones para Instagram, Facebook, Twitter, TikTok y YouTube<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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La etapa de postproducci\u00f3n fue super din\u00e1mica. Ten\u00edamos una variedad de contenidos para editar entre video filmado y video animado. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Pasada la etapa de <\/span>delivery<\/span><\/i>, los contenidos que creamos tomaron vida propia en las redes sociales con mucha velocidad y \u00a1uno nuestros videos en TikTok alcanz\u00f3 m\u00e1s de 7.8M de visualizaciones org\u00e1nicas!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\u00bfQu\u00e9 es un  Social Media Video<\/span>?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Los videos para redes sociales son piezas espec\u00edficamente dise\u00f1adas para cumplir los requerimientos de las plataformas sociales<\/b>.

Son videos cortos, interesantes desde el primer segundo, y son perfectos para lograr m\u00e1s engagement<\/i> entre los seguidores de una marca.

Funcionan especialmente bien en la etapa de consideraci\u00f3n<\/b> del funnel<\/i> de ventas.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tLeer m\u00e1s<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tBitex\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tVer m\u00e1s\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tAerol\u00edneas Argentinas\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tVer m\u00e1s\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tBanco Mundial veLA\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tVer m\u00e1s\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u00bfDudas, consultas?<\/span><\/span><\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u00a1Hablemos sobre lo que podemos hacer por tu empresa!<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tCont\u00e1ctanos<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Junto a Anders Media Inc creamos Social Media Videos, Video Ads y muchos m\u00e1s contenidos in\u00e9ditos para promocionar en redes sociales la serie televisiva de comedia musical Kally\u2019s Mashup<\/p>\n","protected":false},"author":1,"featured_media":2952,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"nf_dc_page":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11,4],"tags":[12,5],"class_list":["post-2951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-caso","category-blog-ms","tag-caso","tag-ms"],"yoast_head":"\nAnders Media Inc. - \u00c9pica<\/title>\n<meta name=\"description\" content=\"Creamos soluciones de comunicaci\u00f3n basadas en video. Nos encargamos de todo, \u00a1desde la idea hasta el producto final!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/epica-agency.com\/es\/video\/ms\/anders-media-inc\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Anders Media Inc. - \u00c9pica\" \/>\n<meta property=\"og:description\" content=\"Creamos soluciones de comunicaci\u00f3n basadas en video. 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